Companies who invest in customer experience reap rich rewards
Jul 05, 2012 | 3 comments
If you have been reading this blog for any amount of time, you may have noticed a recurring theme.
We passionately believe that only those companies providing a brilliant customer experience will be able to survive and thrive in this tough economy.
Want another perspective on how customer experience can influence conversions, revenues and profits? Check out this infographic from Econsultancy.
Some key takeaways:
- 73% of consumers would buy again if they had a superior customer experience
- 89% will switch to a competitor if they didn’t get a good experience, and
- 97% customers reported that they were influenced by online opinion while making purchases.
Check out another infographic from Drumbi on how much abysmal customer service is costing companies
Start working on how your brand can improve customer experience. Your competition is doing it right now, and if you delay any longer they will eat your lunch.